Real projects. Real outcomes.

Case study

DAZN — Launching a Sports Streaming Service in Japan

The Challenge

DAZN wanted to bring live sports streaming to Japan — a market with unique consumer habits, different content preferences, and business relationships that can take years to build. The product needed to work for Japanese sports fans, not just be a translated version of the European service.

What We Did

• Led product execution for the Japan market launch
• Built the partnership network from scratch: Docomo (distribution to millions of mobile users), Amazon (platform distribution), Apple (platform distribution), AU/KDDI (distribution), Japan Cable TV Association (content and distribution)
• Navigated cultural and technical differences between UK headquarters and the Japan operation daily
• Adapted product strategy for Japanese sports consumption patterns

The Result

Successful market entry. DAZN became a recognized brand in Japan's sports streaming market. The partnership network we built became the foundation for long-term growth in Japan.

"In a Tokyo pub, a Japanese customer watched European football on DAZN. When he found out I worked on the launch, he said: 'You are Gods. Thank you for bringing this to Japan.' That's the impact we work for." — Ladislav Bartos, Founder

Case study

Rakuten — Reorganizing 70 People for Better Delivery

The Challenge

A 70-person product and engineering organization — developers, DevOps engineers, product managers, QA engineers, test automation engineers, and mobile developers — needed to deliver more, faster, without sacrificing quality.

What We Did

• Assessed existing team structure, workflows, and delivery bottlenecks
• Designed and implemented a new organizational structure optimized for cross-functional delivery
• Trained and mentored team leads across all disciplines
• Established delivery processes that balanced speed with quality standards

The Result

Teams restructured for efficiency. Delivery speed increased while maintaining quality standards. Team leads equipped to sustain the improvements independently.

Case study

Indeed Japan — Optimizing AI-Driven Job Matching

The Challenge

Indeed Japan's commercial job-to-jobseeker matching service needed optimization for the unique patterns of the Japanese hiring market.

What We Did

• Product managed the AI-driven matching service for the Japan market
• Analyzed Japanese hiring patterns and adapted product strategy accordingly
• Optimized commercial product performance for local market conditions

The Result

Commercial product optimization delivered for the Japan market, improving the match between employers and job seekers.